Ed McDuffy explains the value of incorporating Union Privilege benefits into organizing campaigns during the Lead Organizer training sessions in Sandusky, Ohio. Citing the savings of Union Privilege's mass buying power and other amenities can sway targeted workers to vote for the GCIU, he says.

Union Privilege benefits can be the turning point in organizing campaigns and can be used to sway undecided workers, Union Privilege's Ed McDuffy advised participants at the GCIU's fourth Lead Organizer Training program in Sandusky, Ohio.

He explained the obvious economic benefits for the householder can convince workers that joining a union is in their best interests.

And Union Privilege is developing other programs in different regions of the U.S. that will also appeal to union consumers, he said, programs such as child care and travel discounts.

"Local benefits hit home and will certainly appeal to workers you are trying to organize – if you take the time to explain them," he said.

McDuffy showed a video explaining how the many Union Privilege programs, such as the low-interest credit card and mortgage services, appeal to working families.

The Union Privilege program was developed by unions to provide extra incentives that show union membership goes well beyond the workplace in helping working families, McDuffy said. National programs save members' money for such family needs as legal services, vacations, health plans, mortgages, personal loans, eye care plans and others.

He explained that the economic clout of the millions of union members allows Union Privilege to negotiate money-saving deals with businesses, so that participants can get loans at lower rates and save on a variety of services.

Union Privilege can assist organizers with information in a variety of languages, so that unions can target immigrant workers. "We will do everything we can to help your organizing campaign," he promised. GCIU local officials can contact McDuffy at (202) 293-5330.